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Extras


So, You Want to Be in the Uniforms Business?
Politically Correct Uniforms?
Uniforms Go Organic
Fabrics for a Healthier You
Muncie, IN goes eco-friendly

Features
Second Mile Style
Raising the (sports) bar
Back-of-the-House Is Top of Mind
Island Cool
Uniforms University
Market Report
Fast Forward

E-mail Jay Gordon
Read My Editor’s Letter
May/June 2008:
Walking the rope


Meet the Editor

 

 

NAUMD Image of the Year Winners.

Cintas, Superior, Disney win big at 2008 Image of the Year Awards
Cintas, Superior Uniform and Disney were the big winners in the 2008 Image of the Year Awards, announced at the recent North American Uniform Manufacturers and Distributors (NAUMD) show in Nashville. NAUMD President Richard Lerman said there were over 150 entries in the competition, with winners were selected by a panel of eight judges, including fashion professionals from Parsons School of Design and Fashion Institute of Technology.

Image of the Year winners included:

 

Casinos & Gaming
Bragard , Inc
. for MGM Grand Las Vegas

To see more images of this winning entry, click here

        

Walt Disney Entertainment for Fort Wilderness

To see more images of this winning entry, click here

         

Casinos & Gaming
Cintas
for Planet Hollywood Casino

To see more images of this winning entry, click here

  Restaurants
Blade Uniforms for Arby’s

To see more images of this winning entry, click here

Cruise Lines
Cintas for Silversea Cruises

To see more images of this winning entry, click here

 

Retail
Superior Uniform Group for Ben & Jerry’s


Entertainment
Walt Disney Entertainment for Coronado Springs Resort Rix Lounge

To see more images of this winning entry, click here

 

Superior Uniform Group for Walgreens

To see more images of this winning entry, click here

         

Healthcare
Cintas for Centra Care-Florida Hospital Urgent Care

To see more images of this winning entry, click here

 

Service Organizations
Brookhurst, Inc. for Mary Kay

To see more images of this winning entry, click here

         

Hotels
Cintas for NYLO Hotels

To see more images of this winning entry, click here

 

Theme Parks & Arenas
Superior Uniform Group for Cincinnati Reds All American Ballpark

To see more images of this winning entry, click here

“Winning the 2008 IOY Award in the hotels category is a great honor,” says Michael Mueller, president of NYLO Hotels. “To develop the concept and styles for our line, NYLO partnered with Cintas and Daniel Vosovic, an emerging star in the fashion world. This award is confirmation that we selected a winning combination.”

Cintas’ program for Centra Care-Florida included apparel for administrative staff, physicians, marketing personnel and nurses. Design elements are incorporated into each piece to complement the rebranding and renovation of their facilities.

“In conjunction with our rebranding efforts, we wanted to use our apparel program to create a consistent patient experience throughout our 14 clinics,” says Stacey Blackmon, executive director of Sales and Marketing at Centra Care. “The apparel was key to establishing a streamlined identity, and it positions our staff to be an extension of the Centra Care brand.”

Cintas also won for its full range of designs--from bellman to sommelier--for Silversea, a luxury cruise line. “Having our employees dressed in an award-winning uniform program further refines our guests’ experience as they enjoy the beauty and wonders of the ocean,” says Alia Abou Asali, director of purchasing for Silversea.

Designs for Planet Hollywood included chic ensembles inspired by the red carpet of Hollywood. Featuring sleek, lightweight blends, garments allow for stretch and comfort while revealing one of the most exciting looks on the Las Vegas strip.

Superior designed all job classes and departments within Walgreens to have a consistent, upbeat, professional look, with fabrics and styles chosen for their durability and comfort. “How exciting for all of us! There was a lot of hard work and effort from all sides on this uniform change, and it is wonderful to see Walgreens setting a standard,” says Marji Nelson of Walgreens corporate purchasing. 

Superior’s goal for the Great American Ballpark uniforms was to offer a unique and professional uniform while still being casual and comfortable in all climates. Moisture management fabrics, bright athletic colors, and of course a baseball “motif” helped Superior meet its objectives.

“The uniform program was designed to emphasize a baseball atmosphere, and it succeeded,” says Don Dierig, spokesman for client Sportservice. [Team Owner] Bob Castellini set a goal to have fans look around the park and say, ‘Wow, we’re the Cincinnati Reds.’ We’re excited that over eight months of planning and effort has paid off with this award.”

Bragard shared first place in the Casino & Gaming category for the custom-designed uniform program at MGM Grand Las Vegas Casino, a program developed by CEO Benjamin Bragard. “This award is a credit to our dedicated research & design studio,” he says, “which is comprised of 30 professionals armed with a unique creativity and a strong understanding of the requirements for professional apparel in the hospitality industry.”